USA Today on Video E-Commerce

USA Today covered Barnes & Noble's launch into online video, but the most interesting part of the article is the impact of online video on e-commerce and retailers.

It's the latest salvo in what Internet Retailer editor Kurt Peters calls an "online video revolution" in retail. Websites use video to give shoppers new ways to interact with products and, of course, to boost sales.

How could online video boost your site (and sales)?